Richline Introduces Finewear Collection with Virtual Reality

As part of the Richline-sponsored World of Wearable Technology event at the JCK show in Las Vegas, Richline partnered with Next Galaxy and Eon Reality. to create a one-of-a-kind VR experience showcasing its wearable jewelry collection.

A video of this immersive and futuristic jewelry shopping experience is now available for all who were unable to attend the World of Wearables event.

Richline is continuing to work with both Next Galaxy and Eon Reality to turn this initial proof of concept into an application that can be used by its retail partners to show off their new Finewear collection.

“We are excited to be working with Richline Group to create a great VR shopping experience,” said Next Galaxy Corp. CEO Mary Spio. “We believe this is the tip of the iceberg when it comes to the potential for VR to revolutionize shopping and e-commerce. By providing the ability to preview content in new ways, our technology could dramatically improve sales and conversions.”

Click here to learn more about this continuing partnership.

Richline Sponsored FineWear Technology Panel Now Available Online

Richline was proud to sponsor the first-ever FineWear Technology panel covering wearable technology, connected devices and smart jewelry during Jewelry Market Week at the JCK show in Las Vegas. The video of the panel, which took place at the Mandalay Bay Hotel on May 28th, 2015, is now available for viewing in its entirety courtesy of Scott Amyx.

Our thanks to Dave Monahan of FitLinxx, Amanda Parkes of Manufacture NY, Scott Amyx of Amyx+McKinsey, and Sonny Vu of Misfit for participating in the panel; to Robin Raskin, Founder and President of Living in Digital Times for moderating; and to JCK for hosting this Richline-sponsored event.

Richline to Unveil Smart Jewelry Designs and Partnerships at JCK

Richline Brands is set to introduce it’s highly anticipated foray into the world of wearable technology with an array of smart jewelry offerings at the JCK trade show in Las Vegas.

Fitbit® Compatible Jewelry from Richline Group“Understanding the impact that the emerging wearables space will have on the jewelry industry has been a core focus for Richline over the past two years,” said Richline CEO Dennis Ulrich. “A lot of hard work and collaboration has gone into this project, and we are thrilled to finally be able to show the industry our vision for the future of fine jewelry wearables.”

JCK will be the first opportunity for the jewelry industry to see designs that Richline has been hinting at since announcing distribution deals with Omate and Cuff earlier this year. In addition to these celebrated firms and previously-announced partnerships, Richline will also introduce new products featuring differentiated technology from companies including Say and MightyCast.

In addition to proprietary innovations, Richline is introducing an assortment of “compatibles” which will offer millions of women a more stylish and luxury alternative for use with existing wearable products such as Fitbit® and Jawbone®.

According to Richline CMO, Mark Hanna, “We felt it was essential to balance entirely new innovations as well as elegant options for existing products. On the one hand, there are several popular fitness wearables that we can help make more stylish. On the other, recent advances in technology have made it possible for us to create jewelry, for the elegant lifestyle, that can do far more than fitness.”

Richline is introducing two tiers of product offerings: Fine Jewelry, which primarily consists of designs made with precious metals, and Fashion Jewelry, which offers more affordable designs made with Bronze and base metals. In addition to fitness tracking, many of Richline’s proprietary designs will offer features centered around personalization, notifications and discrete personal security. Designs look to bring a combination of style and tech to an entirely untapped audience of fashion-forward fine jewelry shoppers.

“We are extremely proud of our initial offering of smart jewelry,” said Ramona Genao-Archibald, Richline Brands’ EVP of Merchandising, “and we feel like we are just getting started. We have an amazing team here at Richline that is dedicated to finding the best emerging technologies and finding new ways to make them look better than ever before.”

Asked why such a major investment in the category, Richline VP Cindy Witting commented “Because, for today’s active woman Function needs Fashion”.

ABOUT RICHLINE GROUP

Richline Group, Inc., a wholly-owned subsidiary of Berkshire Hathaway Inc., is the USA’s foremost Fine Jewelry Manufacturer and Marketer. The Richline Group was formed in 2007. Currently, the major brands comprising Richline’s portfolio are LeachGarner, Inverness, Rio Grande and Richline Brands. Berkshire Hathaway, and its subsidiaries, engage in diverse business activities including property and casualty insurance, utilities and energy, finance, manufacturing, retailing and services. The Common Stock of the Company is listed on the New York Stock Exchange under the symbols BRK.A and BRK.B.

For more information, please contact: Mark Hanna P: (212) 886–6212 E: Mark.Hanna@RichlineGroup.com

Wearables-Event-Press-Release

Richline Kicks Off New Smart Jewelry Initiative with Wearables Event at JCK Las Vegas

Richline Group brings The World Of Wearables Event and Panel to JCK Las Vegas at the Mandalay Bay Hotel at on Thursday, May 28th.

Richline Group, Inc., a wholly-owned subsidiary of Berkshire Hathaway, is partnering with the JCK trade show to bring many of the latest innovations in wearable technology and connected devices to the year’s largest gathering of jewelry buyers and influencers.

The event is set to introduce a wide range of smart jewelry options at this year’s Jewelry Market Week in Las Vegas, which include collaborations with tech companies like Cuff, Omate, as well as third-party compatible jewelry offerings for existing wearable technology, like Fitbit®. New partnerships will also be announced and displayed at the JCK trade show.

In addition to teasing a few of its new smart jewelry designs ahead of the show, Richline is presenting a range of cutting edge technologies. Attendees will be able to take a virtual tour of a jewelry store courtesy of Next Galaxy and Zeiss 3D Glasses, see stylish 3D printed high heeled shoes, or even print edible designs made entirely from chocolate. In addition to these more hands on experiences, Richline is bringing together a vast array of wearable and connected devices that enhance women’s fitness, wellness, safety, lifestyle computing and communication with an emphasis on glamour.

“We believe that wearable technology will continue to touch every facet of our lives, including our industry,” said Richline Group CEO, Dennis Ulrich. “Richline’s foray into the marriage of jewelry and technology began with extensive research, and we are thrilled to bring the best of what we’ve seen to JCK Las Vegas in order to help the jewelry industry better understand how connected devices will impact the future of jewelry.”

In addition to a walk-in exhibit, which will be open to all those attending JCK Las Vegas, Richline is hosting a panel featuring innovators in the wearables space. The panel will be moderated by Robin Raskin, Founder and President of Living in Digital Times. It will also include industry leaders Dave Monahan of FitLinxx, Amanda Parkes of Manufacture NY, Scott Amyx of Amyx+McKinsey, and Sonny Vu of Misfit.

Click here for more details on The World Of Wearables walk-in exhibit and panel.

ABOUT RICHLINE GROUP

Richline Group, Inc., a wholly-owned subsidiary of Berkshire Hathaway Inc., is the USA’s foremost Fine Jewelry Manufacturer and Marketer. The Richline Group was formed in 2007. Currently, the major brands comprising Richline’s portfolio are LeachGarner, Inverness, Rio Grande and Richline Brands. Berkshire Hathaway, and its subsidiaries, engage in diverse business activities including property and casualty insurance, utilities and energy, finance, manufacturing, retailing and services. The Common Stock of the Company is listed on the New York Stock Exchange under the symbols BRK.A and BRK.B.

For more information, please contact:

Mark Hanna P: (212) 886–6212 E: Mark.Hanna@RichlineGroup.com

Wearables-Event-Press-Release